New York TImes

Welcome to the party, NYT?

Well gosh... I wonder why it took the New York Times over nearly 5 years to arrive at this conclusion... and to be honest, we are not the least bit surprised it took this long.

Look, I get it. It's the New York *fucking* Times, the paper of record, but c'mon, the bandwagon is totally overflowing by now.This is perhaps just another example about the state of the media, and it's impending doom. Alas, you're welcome world. The brooklyn beard is here (duh), read all about it.

We announced 2010 (2010!) as the year of the beard. It's 2014, the beard decade is nearly halfway over. Welcome to the party, you just became that guy or girl too engrossed with their own appearance that they showed up to the party when everyone is already passed out from having too good a time, without you.

The water is still warm... I guess you can dive in; f you can avoid all the others already swimming about.

The Brooklyn Beard Goes Mainstream