Logging in ESPN.com earlier today I couldn't help but notice a fast paced, hairy looking promo for some gambling, betting, insurance product? That can't be right... was it something about cash for staches... insurance for facial hair...? Color me confused.
Upon some googling, and internet super sleuthing, what i found is a campaign by Progressive insurance and ESPN called 'Streak for the Cash.' A fantasy betting game, where one must choose from a list of various team matchups across different sports, and participants must predict the winner of one of the matchups. If you build the longest streak you win... moreover if you beats the Progressive Messenger for monthly wins, you win even more cash.
Still confused what mustaches have to do with this... well, the Progressive Messenger is the one with the stache... this smells of facial hair bandwagon-ing, reeks! Well, in lieu of the real (looking) mustache on the dude, we'll let this slide, this time.